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INSIDE THE ROPES
PCA PRESS RELEASE

March, 3 1999
(Check out pga.com-PGA Show)
     Bob Pack (International Sport Sculpture) and the PCA (Professional Caddie Association) Worldwide have partnered to donate a life size Francis Ouimet statue to World Golf Hall of Fame in St. Augustine, Florida for permanent display to visitors.Francis Ouimet, the one time caddie who became a golf legend and ultimately a member of the World Golf Hall of Fame will be honored a the World golf Hall of fame on Friday March 19, 1999 at 6:oopm. Bob Pack will unveil a life size statue of the golfer in his youth. Bob Pack created the masterpiece through a financial commitment from the PCA and Shell Oil Company, Founding Partner of World Golf Village. The first 1000 Caddies to donate $100 will have their name immortalized into the PCA Worldwide Caddie Hall of Fame. Call the PCA today for more information and reserve your spot.
     A Caddie Appreciation Night will be held at the PGA Tour Stop at the World Golf Village in St. Augustine, Florida on Wednesday March 24, 1999 at 6:00pm. The first inductees to become part of the Traveling Caddie Hall of Fame, will be announced during a Caddie Appreciation Night where Mike 'Fluff' Cowan (caddie for Tiger Woods), Jerry Higgin-Botham (Caddie for Mark O'Meara) and other fiends of golf will be present to honor their past and present colleagues. The public and media are invited to the event and explore the PGA Tour Stop retail experience. Please RSVP today so we will have enough press packages for you.
     PGA TOUR ALLOWS PCA WORLDWDE TO CO-BRAND MERCHANDISE. We will co-brand merchandise with the PGA Tour. It is the first time in history that the Player and the Caddie will be represented on the same high quality merchandise available to the public. The proceeds will benefit the Caddie, their association and others. CADDIE/FAN CLOTHES WERE UNVEILED AT THE 99 PGA SHOW.
     MALCOLM DeMILLE BRINGS TO LIFE THE NEW PCA WORLDWIDE LOGO
For over twenty years Malcolm DeMille has been creating fine jewelry and sculpture Malcolm DeMille's customers are among the finest in golf and corporate America: Callaway, The Masters, the PGA Championship, Pinehurst CC, Ryder Cup, and the USGA to name a few. We are honored that Malcolm DeMille has created and designed the PCA Worldwide's logo, which represents the long-standing history and tradition of the Caddie in the game of golf.
     THE PCA IS LOOKING FOR OTHER HIGH QUALITY MERCHANDISERS THAT WOULD LIKE TO CO-BRAND WITH PCA AND SUPPORT THE CADDIE AND THEIR ASSOCIATION. The PCA is inviting others to become an official licensee of the PCA Worldwide brand. Find out how you can increase your bottom line by having a "caddie corner" for your products and displays. We will be displaying the hangtag and point of sale display at the show.
     PCA WORLDWIDE INTRODUCED THE JUNIOR AND PROFESSIONAL CADDIE APPRENTICESHIP PROGRAM. PCA SPONSOR, MARRIOTT VACATION CLUB INTERNATIONAL WILL BE SPONSORING THE FIRST 250 JUNIOR APPLICANTS THAT COMPLETE THE SCHOOL. Marriott Vacation Club International (MVCI) has agreed to sponsor the first 250 juniors who successfully complete the Apprenticeship program. MVCI challenges other companies to get involved to support the PCA Caddie program. Sponsor a caddie and their program, tradition and heritage of the game. CALL TODAY FOR MORE INFORMATION!
     For more information contact the PCA Worldwide at 407-629-4500 or e-mail us pca@pcaworldwide.com
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